Nordic Minimalism: When a thread becomes a rug

Nordic Minimalism: Wenn ein Faden zum Teppich wird
21.01.2026

In collaboration with Helsinki-based architect and designer Eszter Nagy, we have created a work that redefines the boundaries between textile art and traditional craftsmanship.

The beauty of origin

Fonal simply means "thread" in Hungarian. But behind this simplicity lies an artistic process. The pattern wasn't created on a computer, but through physical experimentation: yarns soaked in ink were pressed onto fabrics, creating irregular, aesthetically pleasing lines.

Fonal original design by Finnish designer Eszter Nagy showing the lines of the nettle carpet

A tactile experience: nettle meets silk

What makes Fonal so special is the deliberate contrast of the materials :

  • Raw nettle: The base is undyed, hand-knotted nettle. It is matte, earthy, and honest in its texture.

  • Pure silk: The flowing lines are created using silk in a fine loop technique.

The result is a "controlled imperfection". Because the coarse nettle fibers gently break through the fine silk lines again and again, no two carpets are exactly alike.

Sustainability in its most elegant form

For us, luxury today means above all responsibility. By foregoing artificial dyes in the nettle fabric and using purely natural materials, Fonal adapts to any lighting conditions in your home. It radiates the tranquility and clarity for which Nordic design is appreciated worldwide.

Link to the press release and photo download

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